Rove vs StayMarquis: Which is Better for Luxury Rentals? (February 2026)
The gap between 15% and 25% commission might sound minor until you calculate what it means on a home generating $200,000 per year. That's $20,000 in your pocket versus the manager's, and when you multiply that across multiple homes or seasons, the difference starts reshaping your annual returns. If you're comparing luxury monthly rentals through StayMarquis or Rove, the decision comes down to fee structure, market access, and whether you want three separate management partners or one that covers NYC, the Hamptons, and Florida. What follows is a breakdown of where each service operates, what you're paying for, and which model keeps more money working for you.
TLDR:
- Rove charges 15% for full-service management versus StayMarquis' 25%, saving you $20,000 annually on a $200,000 home.
- RoveCore offers property management software at no cost with full pricing control and OTA distribution.
- Rove operates across NYC, Hamptons, Aspen, and Florida while StayMarquis focuses on Hamptons and East Coast beach markets.
- Rove achieves 85%+ occupancy in NYC with 4.8-star guest ratings through selective curation over volume.
- Rove Travel delivers transparent pricing and multi-market coverage through a single management partnership.
What is StayMarquis?
StayMarquis operates as a vacation rental management company concentrated in the Hamptons and select East Coast markets. The company manages roughly 700 homes, specializing in beach market rentals with particular focus on summer season stays.
The service offers three tiers. Marquis charges 25% commission for full-service management, covering listing optimization, guest communication, cleaning coordination, and maintenance oversight. Elite takes a 10% fee for marketing and distribution while leaving daily operations to owners. Home Vision provides a monthly subscription option for owners preferring fixed costs over percentage-based fees.
StayMarquis distributes listings through Airbnb, VRBO, and its direct booking site. The company also offers a 3% brokerage incentive if guests purchase a listed home, creating an additional revenue channel beyond management commissions.
Coverage remains concentrated in the Hamptons, with minimal presence in markets like New York City or Florida where year-round demand patterns differ from seasonal beach destinations.
What is Rove Travel?
Rove Travel operates as a luxury rental marketplace across New York City, the Hamptons, Aspen, and South Florida. The service manages approximately 200 homes in NYC alone, offering both short-term and extended stays based on local regulations.
Two service tiers define the model. RoveCore provides property management software at no cost, giving owners full pricing control while accessing AI automations, unified inbox management, and distribution across Airbnb, VRBO, Booking.com, and RoveTravel.com. Owners manage guest communication and operations while paying zero host fees on OTA stays.
Rove+ delivers full-service management at 15% commission, covering professional photography, dynamic pricing, guest support, cleaning coordination, and maintenance oversight. Distribution spans all major OTAs plus Marriott Homes & Villas.
Both tiers include access to a direct site where guests save 3-10% compared to OTA pricing. NYC homes achieve 85%+ occupancy with 80%+ direct rates and a 4.8-star guest rating average.
Management Fees and Economics
StayMarquis charges 25% for its Marquis tier, covering full-service management with listing optimization, guest communication, cleaning coordination, and maintenance oversight. The Elite tier takes 10% but handles only marketing and distribution, leaving guest management and operations to owners.
Rove charges 15% for Rove+, which includes everything StayMarquis Marquis offers plus distribution through Marriott Homes & Villas. RoveCore costs nothing and provides professional-grade software, unified inbox management, AI automations, and full OTA distribution while giving you complete pricing and operational control.
On a home earning $200,000 annually, you keep $150,000 with StayMarquis Marquis after their 25% fee. With Rove+ at 15%, you keep $170,000, a difference of $20,000 per year.
| Annual Revenue | StayMarquis Marquis (25%) | Rove+ (15%) | Difference |
|---|---|---|---|
| $100,000 | $75,000 | $85,000 | +$10,000 |
| $200,000 | $150,000 | $170,000 | +$20,000 |
| $300,000 | $225,000 | $255,000 | +$30,000 |
Market Coverage and Distribution
StayMarquis operates approximately 700 properties across the Hamptons, North Fork, Hudson Valley, and surrounding areas, with additional presence in Aspen. This concentration creates depth in beach markets where summer season drives most revenue. The company does not serve New York City or Florida, which limits options for owners managing homes across multiple regions.
Rove manages properties in four distinct markets: approximately 200 homes in NYC, 40 in the Hamptons with ongoing expansion, and portfolios in Aspen and South Florida. This geographic spread works for owners with multiple residences who prefer a single management partner year-round.
Both companies list through Airbnb, VRBO, Booking.com, and Marriott Homes & Villas, offering comparable channel reach. The difference comes down to market coverage. If your homes span NYC, Florida, and the Hamptons, Rove provides consistent service across all three. If you own exclusively in the Hamptons or surrounding East Coast beach towns, StayMarquis offers localized expertise.
Guest Experience and Property Quality
StayMarquis maintains a 4.8 average rating on Airbnb, though guest reviews reveal inconsistent experiences. Some stays receive complaints about cleanliness standards and homes not matching listing photos, suggesting quality control varies across their 700-home portfolio.
Rove achieves a 4.8-star guest rating while maintaining 85%+ occupancy rates in NYC. We vet homes before accepting them into our collection, selecting for quality over quantity. This curation protects your home's reputation by pairing it with guests who appreciate well-maintained spaces.
Guest satisfaction drives financial performance. Monthly rentals through Rove generate 34% more revenue on average compared to traditional leases, showing the pricing power that comes from consistently meeting guest expectations. High ratings lead to repeat stays and direct referrals, reducing your dependence on OTA visibility alone.
The difference comes down to volume versus selectivity. StayMarquis manages 700 homes, creating breadth but accepting quality variation. Rove manages approximately 200 homes in NYC, which allows stricter curation standards and more consistent oversight.
Service Flexibility and Pricing Control
StayMarquis structures pricing across three tiers tied to service levels. Marquis at 25% includes full management, while Elite at 10% covers marketing and distribution only, requiring you to manage guest communication, check-ins, cleaning, and inspections. Home Vision charges separate monthly fees for maintenance services. All contracts include a 3% brokerage fee if guests purchase your home during their stay.
Rove offers two options. RoveCore costs nothing and provides pricing control, OTA distribution, AI automations, and unified inbox management while you handle operations. Rove+ at 15% includes photography, guest support, cleaning coordination, maintenance oversight, and Beyond Pricing integration for dynamic rate adjustments.
Traditional property management fees range from 8% to 12% of monthly rental income. Both services exceed standard residential rates because short-term rental expertise and OTA distribution generate higher nightly rates than long-term leases.
StayMarquis suits owners wanting granular service selection with separate fees. Rove fits those preferring straightforward pricing: manage yourself at no cost, or receive full service at 15%.
Why Rove Travel is the Better Choice
StayMarquis serves Hamptons owners well with localized expertise and an established network. However, Rove offers better economics and flexibility for most owners seeking multi-market reach.
At 15%, Rove+ costs 10 percentage points less than StayMarquis Marquis, saving $20,000 annually on a $200,000 home. RoveCore provides a no-cost alternative with complete pricing autonomy that StayMarquis does not offer.
For owners managing homes across NYC, Florida, and the Hamptons, Rove delivers consistent service across all markets through a single partnership. StayMarquis remains focused on the Hamptons, requiring additional management relationships for homes in other regions.
Rove accepts rentals starting at 30 days, appealing to guests seeking extended stays while remaining compliant with NYC regulations.
Final Thoughts on Selecting Your Rental Management Partner
StayMarquis concentrates on the Hamptons with deep local knowledge, but that focus comes at 25% for full service. Luxury monthly rentals through Rove cost 15% and cover NYC, the Hamptons, Aspen, and South Florida with consistent quality standards. For owners wanting pricing control without fees, RoveCore provides software and distribution at no cost. Your decision comes down to market needs and economics: regional depth at a higher price, or multi-market reach with better margins and more flexibility.
FAQ
How should I decide between Rove and StayMarquis for my Hamptons home?
Your decision depends on where your homes are located and what service model fits your management style. If you own exclusively in the Hamptons, StayMarquis offers established local expertise. If your homes span NYC, Florida, and the Hamptons, Rove provides consistent service across all three markets through a single partnership at a lower 15% rate compared to StayMarquis's 25% Marquis tier.
What is the main difference in pricing control between the two services?
StayMarquis's Elite tier at 10% requires you to handle all guest operations while providing only marketing support. Rove's RoveCore costs nothing and gives you complete pricing autonomy plus professional software, AI automations, and full OTA distribution. Rove+ at 15% includes full-service management at 10 percentage points below StayMarquis's Marquis tier.
Who is each service best suited for?
StayMarquis works well for owners with beach homes in the Hamptons or surrounding East Coast markets who prefer seasonal rental focus. Rove fits owners managing multiple homes across different regions (NYC, Hamptons, Aspen, Florida) who want year-round service through one partnership, along with those seeking extended-stay rentals starting at 30 days rather than nightly or weekly stays alone.
What should I know about switching property managers mid-season?
Most full-service contracts include exclusivity requirements, making mid-season switches complex. Before committing, review cancellation terms and transition timelines. With Rove, onboarding typically requires approximately $5,000 for professional photography and property setup, while maintaining existing OTA listings helps preserve your review history and search rankings during the transition.